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| Management number | 201812627 | Release Date | 2025/10/08 | List Price | $29.58 | Model Number | 201812627 | ||
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Format: Paperback / softback
Length: 384 pages
Publication date: 01 August 2025
Publisher: Oxford University Press
Based on the bestselling Marketing by Baines et al, Fundamentals of Marketing is the most relevant yet concise guide to marketing, combining essential theories with a global range of practitioner insights.
Dimension: 246 x 189 (mm)
ISBN-13: 9780198910817
Edition number: 3 Revised edition
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